Electronic Commerce

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Type
Book
Authors
ISBN 10
1305867815
ISBN 13
9781305867819
Category
Commerce
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Publication Year
2017
Publisher
Pages
624
Tags
Description
Examine the latest developments in online business with cutting-edge coverage, real examples, actual business cases, and hands-on applications found in the market-leading ELECTRONIC COMMERCE, 12E. With comprehensive coverage of emerging strategies and today's most important technologies, this popular book equips you with a solid understanding of the dynamics of this fast-paced industry. The new edition offers thorough discussions of e-commerce growth in the rapidly-developing economies of China, India, and Brazil. You also examine key topics, such as social media and online marketing strategies, technology-enabled outsourcing, and online payment processing systems. New intriguing "Learning From Failure" segments help you draw important lessons from the experiences of actual companies as you review real-world e-commerce practices in action. - from Amzon
Number of Copies
6
Library | Accession No | Call No | Copy No | Edition | Location | Availability |
---|---|---|---|---|---|---|
CIHE Main Library | 192021220585 |
658.054/ SCHN |
1 | Yes | ||
CIHE Main Library | 192021220583 |
658.054/ SCHN |
2 | Yes | ||
CIHE Main Library | 192021220584 |
658.054/ SCHN |
3 | Yes | ||
CIHE Main Library | 192021220776 |
658.054/ SCHN |
4 | Reserve | No | |
CIHE Main Library | 192021220777 |
658.054/ SCHN |
5 | Reserve | Yes | |
CIHE Main Library | 192021221146 |
658.054/ SCHN |
6 | 12th ed. | CIHE Main Library | Yes |